
Expert in Personality Profiling and Sales Psychology
Certified MBTI and DISC specialist; author of The Mind Reader: How to Persuade and Influence the Four Customer Classes.
Artificial intelligence is reshaping how we connect, persuade, and succeed. In this engaging keynote, Ethan Lin reveals how anyone can work harmoniously with AI to boost deal-making potential and accelerate career growth. You’ll explore the critical role of self-awareness in communication, see behind the veil of how AI can amplify your productivity, and witness real tools that elevate every client interaction. Attendees will leave ready to embrace technology, sharpen their personal edge, and achieve more—regardless of changing market conditions.
Professionals, Leaders, Sales Teams
Abundance Through Technology Participants will shift from fearing disruption to embracing AI as a personal ally in growth and influence. Confident, Future-Ready Self-Belief They will feel empowered to communicate authentically and leverage new tools, knowing they have an edge in every meeting. Apply AI-Driven Engagement Tools Attendees will implement communication strategies and AI resources to elevate conversion, engagement, and results immediately.
Ethan Lin is a certified personality profiling specialist, corporate trainer, and EdTech entrepreneur with a decade of experience empowering individuals and organizations. He has delivered training to over 5,000 sales professionals at DBS, Citibank, and AIA, and developed Train-the-Trainer programs for top directors across Asia. As the founder of Personality-Central.com and an author of multiple books, Ethan shares expertise in MBTI, DISC, and Enneagram with a global audience. He co-created an AI tool for psychometric profiling, merging technology with behavioral science. A recognized innovator in the Web3 and NFT space, he has trained more than 30,000 students through his education academy. Ethan balances his business ventures with family life and a passion for football, always striving to make a meaningful impact.
Personality Profiling Specialist
Ethan is a certified MBTI and DISC practitioner with deep Enneagram expertise, having profiled and coached thousands of individuals in finance and beyond to unlock self-awareness and maximize team performance.
AI-Driven Training Innovator
He co-developed cutting-edge AI tools leveraging Natural Language Processing and Computer Vision for psychometric profiling, helping organizations understand, persuade, and influence customers more effectively in a digital world.
Web3 and EdTech Pioneer
A passionate advocate for blockchain and NFTs, Ethan founded a training academy that has educated over 30,000 students on crypto, Web3, and digital transformation, bridging traditional finance and next-gen technologies.
YouTube Video
My conversion rates have increased 10-15% for both qualified and non-qualified leads after using HIS. Sales wise, HIS has helped me close quite a few Explorers. I usually don’t feel comfortable closing very fast, but your system taught me awareness in sensing your client's preferred style during the meeting so I could adjust accordingly. It has helped my sales process to be smoother.
- HAZEL YEO
IBF Qualified in Private Banking & Wealth Management at AIA
Before, my conversion rate was 20-30%. After learning HIS, my conversion rate has increased to 50-60%. When interacting with people generally, I learned that people behave with a certain pattern. However, I didn’t know how to classify them systematically so it wasn't clear how to engage them. After learning HIS, I still use it 4 years later, especially during case studies with my team.
- ONG SHAN QING
Senior FC at Prudential
Before, my conversion rate was 16-20%. After using HIS, my conversion rate has increased to 33%. In the past, I could only close people my type (Healer). It was very easy to close healers. Nowadays, when meeting people who are Explorers or Knights, it is much easier for me. Especially for Explorers, I will try to close faster. Being a healer, I felt it was hard to ask for the close. Nowadays with referrals, I can go up to 100% closing rate.
- VIVIAN
Senior FC at AIA
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