
Master Certified Leadership and Coach Training Expert
Award-winning Global Leadership Coach, certified Master Coach, and pioneer coach trainer in Asia
Leaders today face relentless pressure as change cycles accelerate and expectations continue to rise. Managing results, leading teams, and developing talent simultaneously often traps leaders in constant fire-fighting, leaving little time for strategic focus or succession development. Over time, this leads to burnout, disengagement, and stalled performance. This program introduces a coaching-based leadership approach that enables leaders to develop their people more effectively while reducing dependency and overload. Through practical tools, communication techniques, and applied coaching skills, leaders learn how to guide talent toward alignment, engagement, adaptability, and sustainable performance in an increasingly complex workplace.
People managers and leaders responsible for developing and engaging teams. Organisations seeking to build coaching capability and leadership effectiveness.
Leadership through coaching works: Leaders understand that sustainable performance comes from developing thinking, ownership, and adaptability rather than constant control. From overwhelmed to capable: Leaders feel more confident and equipped to support their people without carrying every problem themselves. Apply coaching daily: Leaders use coaching questions, techniques, and frameworks immediately in conversations, meetings, and performance discussions.
Significant investments are made every year in recruitment and training, yet many financial advisors never reach their full potential. Some lose motivation, others leave before results appear, and many struggle to sustain performance despite capability. The missing link is often not skill or effort, but how leaders cultivate and coach their talent. This session highlights a critical blind spot in leadership and talent development, revealing why traditional approaches fail to unlock sustained performance. Through practical insights, real examples, and proven coaching principles, leaders will learn how to better support advisors through change, challenge limiting patterns, and create conditions where talent stays, grows, and performs consistently.
Financial advisory leaders responsible for developing and retaining advisor talent. Managers and team leaders seeking to move beyond training into performance coaching.
Performance is coached, not forced: Leaders realise sustainable results come from guiding behavioural change rather than pushing outcomes, allowing talent to grow with ownership. From frustration to confidence: Leaders feel more assured and capable in supporting advisors through challenges, resistance, and transitions toward higher performance. Coach with structure and intent: Leaders apply coaching principles, ask better questions, and support advisors through change using practical tools immediately after the session.
Many capable leaders and professionals know they are meant for more, yet continue to hold back despite years of encouragement and external validation. The real challenge is not a lack of talent, knowledge, or opportunity, but unseen internal narratives that quietly shape behaviour, confidence, and choices. Drawing from her extensive coaching experience, Lin Tan helps participants uncover why people continue to play small, even when they know better. This session provides powerful insight into how thoughts become habits, habits become identity, and identity determines results. Participants will learn how to consciously shift inner dialogue, dismantle self-doubt, and step into leadership with clarity, courage, and consistency.
Emerging and senior leaders seeking to lead with confidence and authenticity. Professionals and managers experiencing self-doubt, comparison, or imposter syndrome despite strong capabilities.
Choosing the greater self: Participants realise greatness is a conscious choice shaped by thoughts, not circumstances, enabling them to lead with clarity, self-trust, and intentional confidence. From doubt to grounded confidence: Participants feel lighter, more assured, and emotionally steady as self-doubt and internal noise lose their influence over daily actions. Act with visible confidence: Participants apply tools to interrupt limiting thoughts, make clearer decisions, and show up more decisively in leadership and professional settings.
Li Lin Tan is a Master Certified Coach, leadership trainer, and founder of Collective Change Institute. After a personal transformation early in her life, Lin dedicated her career to developing coaches and leaders who create meaningful change. With over 18 years of experience and more than 4,000 coaching hours, she works with organisations seeking leadership turnaround and sustainable cultural impact. Lin has trained and mentored over 300 aspiring coaches, helping many achieve professional certification while equipping leaders to coach others effectively. Recognised among the top three percent of coaches globally, her work has been featured across major media platforms and international forums. Lin currently champions professional coaches and coaching leaders through her training institute, global thought leadership contributions, and service to the coaching profession, driven by her belief that empowered leaders create empowered communities.
Top Tier Master Coach – Lin is a Master Certified Coach with the International Coach Federation, placing her within the top three percent of coaches globally. Her work delivers deep personal transformation alongside measurable leadership impact.
Leaders Who Coach Leaders – Lin specialises in training leaders to coach others, creating self-sustaining leadership cultures. Her methods unlock personal potential, remove mindset blocks, and build transferable leadership capability across organisations.
Practical Transformation Focus – Known for clarity and applicability, Lin’s training converts insight into action. Leaders leave with practical tools to shift mindset, strengthen influence, and lead effectively in complex environments.
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Always loved Lin's energies and ideas that she brings into the space and project! Had such a fun and wonderful time working together with her at ICF SG Exco! Great inspiring coach too!
- Joe Chan
Lin is such a great coach and consultant. I've known her for about 8 years in various capacities and seen her grow into a highly respected, accomplished practitioner. She has energy, enthusiasm, passion (an over used word but true here) and a desire to help people bring their best selves to the fore. Lin does all this whilst raising two small children. Coach, facilitator, mentor, consultant, business leader. Amazing.
- Richard Wentworth-Ping
Working with Lin and her team for the prestigious International Coaching Week 2020 (ICW2020) event had been the highlight of 2020 for me so far. Lin leads with example and displays some lovely traits we look up to in a leader like empathy, accountability, humility and vision. Her eyes never leave the ball and she sets high standards for whatever she is out to do. This in return, encourages the team members to deliver their best. The huge success of ICW2020 and the positive response from the audience and panelists alike made up for all the sleepless nights and anxious days and a lot of credit goes to Lin and the way she steered the team to deliver their best while keeping it fun. She excels at the art of bringing out the best in people while making them feel belonged and important in their respective roles. Kudos to her for being such a young achiever and yet being so grounded and empathetic to one and all around her. Wish you all the best Lin!
- Shakun Narang
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